Sony Bravia BZ53L 98" Pro Display. 4K UHD, 24/7, 780 NIT, Full Array LED, Non-Glare, HDR10/HLG/Dolby Vision, 600x400 VESA, Android 10, 3 YR WTY

Command attention with the Sony BRAVIA FW-98BZ53L 98” 4K HDR Professional Display — Sony’s brightest and most powerful BRAVIA yet. Designed for premium visual performance in retail showrooms, corporate lobbies, and public spaces, this display delivers extraordinary impact with its spectacular 780-nit brightness and Deep Black Non-Glare Coating, ensuring unmatched clarity and color depth even in brightly lit environments.

Powered by the advanced Cognitive Processor XR, the BRAVIA BZ53L intelligently analyzes and optimizes every frame for breathtaking realism, lifelike contrast, and cinematic color accuracy. The 120Hz high refresh rate guarantees smoother motion and crystal-clear visuals — perfect for dynamic content, presentations, or digital signage.

Its Full Array Local Dimming technology enhances depth and contrast, while Android 10 with built-in Chromecast and Apple AirPlay provides seamless content sharing and control. With 32 GB of internal storage, you can easily store more apps and media directly on the display.

Built for professional use, the BRAVIA FW-98BZ53L combines cutting-edge technology, sleek design, and reliability, making it the ultimate choice for organizations that demand excellence in every visual detail.

Features

• Flagship 98-inch 4K Ultra HD Display – Sony’s largest and most advanced professional screen for maximum visual presence.

• Exceptional 780-nit Brightness (1500 Peak) – Delivers vivid, eye-catching visuals even in bright environments.

• Deep Black Non-Glare Coating – Maintains clarity, contrast, and color accuracy under strong lighting.

• 120Hz Refresh Rate – Ensures ultra-smooth motion and exceptional image fluidity.

• Cognitive Processor XR – Optimizes color, contrast, and clarity for lifelike picture quality.

• Full Array Local Dimming – Enhances brightness and depth with dynamic contrast control.

• Android 10 Platform with Chromecast – Access apps and cast content directly from compatible devices.

• Apple AirPlay Support – Stream effortlessly from iOS and macOS devices.

• Generous 32 GB Internal Storage – Store more apps, media, and presentations directly on the display.

• Professional Integration – Features RS232C and IP control for flexible system compatibility.

• Four Powerful Speakers (40W Total) – Delivers rich, immersive audio for multimedia presentations.

• Robust Commercial Design – Engineered for continuous professional operation.

• Extended 5-Year Warranty – Comprehensive on-site support for peace of mind.

Specifications